Clear Men Shampoo · Self-Initiated Concept
UNLOCK THE POWER WITHIN.
Project
Clear Men Shampoo
Unlock the Power Within
Market / Year
Saudi Arabia / 2026
Self-Initiated Concept
My role
Creative Direction · Art Direction · Campaign Development · Film Concept · Storyboard Direction · AI-Assisted Visual Production
Disciplines
Advertising · FMCG · Film · Product Visualization · Digital · AI Creative Production
Creative Platform
UNLOCK THE POWER WITHIN.
A self-initiated product campaign exploring confidence through human performance, product imagery and a cinematic blue-and-gold visual language.
Visual Direction
CONFIDENCE IN EVERY FRAME.
Deep blue environments and warm gold accents connect the product reveal with the human story.
The supplied studies keep the Clear Men pack recognizable while exploring texture, movement and city-scale confidence.
Campaign Film
CLEAR MEN IN MOTION.
THE STORY, FRAME BY FRAME.
CHARACTER & MOTION DIRECTION.
Alternate Direction
READY FOR EVERY CHALLENGE.
A second supplied campaign direction explores the same product through everyday ambition and the city.
ALTERNATE CAMPAIGN DEVELOPMENT.
Creative Takeaway
KEEP THE PRODUCT RECOGNIZABLE.
Pack identity, the human character and controlled lighting connect the supplied campaign studies.
This creative presentation is self-initiated and does not imply an official brand commission or endorsement.
Project status & credits
Self-Initiated Concept
This is a self-initiated campaign concept by Mubasheer Hussain. It is not an official commission or an endorsement by Clear Men Shampoo. Campaign applications shown here are proposed creative work.
Creative Direction & Art Direction — Mubasheer Hussain